{"id":2958,"date":"2026-05-01T20:45:14","date_gmt":"2026-05-01T20:45:14","guid":{"rendered":"https:\/\/plusdynamique.net\/elearning\/always-be-learning\/"},"modified":"2026-05-01T20:45:14","modified_gmt":"2026-05-01T20:45:14","slug":"always-be-learning","status":"publish","type":"elearning","link":"https:\/\/plusdynamique.net\/fr\/elearning\/always-be-learning\/","title":{"rendered":"Always Be Learning"},"content":{"rendered":"<p>\u2018Always be closing\u2019 is a mantra that has been used in sales since the 1990s and was associated with using whatever tactics necessary to close deals. However, today\u2019s B2B buyers are savvier, armed with data and have more choices available. To succeed, salespeople need to do more than use persuasive or emotive psychological tactics. <\/p>\n<p>To be an effective and credible salesperson, forget the \u2018always be closing\u2019 mantra. Instead focus your attention on \u2018always be learning\u2019.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u2018Always be closing\u2019 is a mantra that has been used in sales since the 1990s and was associated with using whatever tactics necessary to close deals. However, today\u2019s B2B buyers are savvier, armed with data and have more choices available. To succeed, salespeople need to do more than use persuasive or emotive psychological tactics. To [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","categories":[17],"class_list":["post-2958","elearning","type-elearning","status-publish","hentry","category-wellness-mental-health"],"acf":[],"_links":{"self":[{"href":"https:\/\/plusdynamique.net\/fr\/wp-json\/wp\/v2\/elearning\/2958","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/plusdynamique.net\/fr\/wp-json\/wp\/v2\/elearning"}],"about":[{"href":"https:\/\/plusdynamique.net\/fr\/wp-json\/wp\/v2\/types\/elearning"}],"version-history":[{"count":0,"href":"https:\/\/plusdynamique.net\/fr\/wp-json\/wp\/v2\/elearning\/2958\/revisions"}],"wp:attachment":[{"href":"https:\/\/plusdynamique.net\/fr\/wp-json\/wp\/v2\/media?parent=2958"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/plusdynamique.net\/fr\/wp-json\/wp\/v2\/categories?post=2958"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}